Which one
is yours?
Any model.
Swappable.
The cheap one does the volume. The smart one does the judgment. You pay for what each job is worth.
- High volume, low stakes
- Small and cheap
- Pennies at scale, thousands of times a day.
- Judgment and writing
- Frontier
- Worth the tokens. Used only where it shows.
- Private or regulated
- Runs in your cloud
- Your data never leaves your account.
One call
You describe the annoying part.
Something real
A working thing on your data, not a spec.
Shipped
Deployed and handed over, or kept on retainer.
One person.
Whole stack.
I'm Von Holbrook. Product, design, and engineering used to be three hires. Now it is me, and it moves faster than the team you were going to build.
A career across infrastructure, product, software consulting, and education, for the big companies and the small ones. Always the product person who could also build it and cared how it looked, which for years meant being slightly wrong for every job description. AI fixed that.
It also means I plan the handoff early. A product team is there for a season; the people who inherit the thing are there for good. So operations and training get designed alongside the software — not improvised the week after launch.
- Background
- Infrastructure, product, consulting, education
- Handoff
- Operations and training planned from day one
- Shipped
- Lost count a long time ago